LIGHT UP YOUR BRAND AT SMSP WITH PMY

EMERSIVE LED ADVERTISING

Sydney Motorsport Park (SMSP) in Eastern Creek, NSW already sits on pole position as Australia’s only ‘365’ motor racing circuit under permanent LED lighting. In 2021, a new partnership with leading global technology experts PMY Group (PMY) drove the motorsport complex into the future with a multi-million-dollar technology transformation.

The FIA Grade 2 Circuit, one of only two in the country, is lit night and day by state-of the-art LED displays and integrated television and lighting systems.

 Features such as a giant 45sqm welcome screen, four 12sqm double sided elevated cantilever LED boards, and 144m of pit straight LED screens facing Brabham Straight will be a game changer in the motorsport sphere, enhancing the on-track atmosphere for visitors and driving powerful exposure and engagement for brands direct to live in-venue and broadcast audiences.